Split Testing 101
8/11/20251 min read
Hey,
It's Shoh
There is definitely this one thing which either will bring you TONS of new clients or will bring you 0.
Split testing 101.
Very few local businesses know the power of split tests.
Running and ad?
Make 10 versions of it.
Running different offers?
Test them against each other.
See what works best, double down on that.
This works with everything.
Try saying “Hey welcome in!” when a new customer comes in to your location for a month.
Next month say “Hey good {time of the day} dear/handsome. How can I help you?
See which one performs best.
Do that on scale.
Suddenly you’ll realize how much is the difference.
Talk Soon,
Shoh